DropCult

Generative streetwear brand based on real-time micro-trends

DropCult analyzes social media, music charts, and street photography to identify emerging micro-trends, then generates limited-edition streetwear designs that ship within 72 hours. Each drop is unique, algorithmically designed, and produced on-demand. The entire pipeline—from trend detection to print—was prototyped at The Vibery.

Created 20 November 2024